POST GI PROPOSAL

Reviving and Promoting the Copper Craft Cluster in Almora & Bageshwar Districts, Uttarakhand.

The Project Activities are:

1. Revive Traditional Crafts: Safeguard and rejuvenate Almora and Bageshwar indigenous crafts of copper metalwork through systematic interventions through research work, field analysis, drafting of DPR, and filing of applications and other such related activities.
2. Strengthen Artisan Livelihoods: Enhance income opportunities for artisans, Self Help Groups (SHGs), and rural youth by improving product quality, skill sets, and access to markets.
3. Capacity Building & Skill Enhancement: Organize training programs, workshops, and refresher courses for artisans to upgrade their traditional skills with modern design innovations and techniques.
4. Establish Common Facility Centers (CFCs): Set up demonstration and production units equipped with necessary tools, raw material banks, and facilities for quality improvement and collective production.
5. Promote Market Linkages: Connect artisans to local, national, and international markets through exhibitions, trade fairs, e-commerce platforms, and tourism-based outlets.
6. Branding and Promotion: Develop a unique brand identity for Almora, Bageshwer crafts under the GI tag framework supported by innovative packaging, labelling, and digital promotion.
7. Encourage Youth Participation: Attract younger generations to learn, adopt, and sustain these crafts by integrating design and entrepreneurial skill-building.
8. Ensure Sustainable Growth: Create a long-term ecosystem for craft-based entrepreneurship, reducing migration, and contributing to rural economic development in Uttarakhand.